The Dairy Case Management Program, a retail-level fluid milk promotion program to improve sales and consumption is evaluated in a selected market of New York State. The program demonstrated increases in current store sales volume; however, overall program success will depend on a maintained long-run strategy with continual evaluation.

Wal-Mart is revered on Wall Street for its business success, but often reviled on Main Street for driving out mom and pop retailers. Just what are the local benefits and costs of Wal-Mart? Here we provide a summary of recent research on the local impacts of Wal-Mart and suggest some community strategies for managing large retail development.